4/16/2023 0 Comments Name mangler code![]() That’s a big difference when you’re a small developer and every dollar matters. By comparison, costs for selling direct run between 5 and 15 percent of revenue, depending on how you’re selling. We’re a good example: we have but one developer, and yet seven of our 10 apps are sold both direct and in the App Store (the other three aren’t sandboxable).Īpple takes 30 percent of an app’s sales price as the cost of using their storefront. So while there are hurdles to direct selling, they’re not insurmountable. Sections of code, like that required for in-app updates, can be marked for inclusion in one version but not the other. Xcode (the development tool for OS X apps) helps too, as projects can be constructed in a manner that makes it relatively easy to build both versions of an app from one code base. However, there are third-party frameworks available to help developers with the aforementioned A direct-selling developer needs a licensing system, a storefront, a shopping cart and payment processor, and an app update mechanism-these are all things Apple supplies for apps in the App Store. It can also lead to annoyances like this one, in our own Name Mangler app:įirst off, I realize that selling direct isn’t necessarily easy-especially for someone who has only ever sold on the Mac App Store. Apple pitches the sandbox as increased security for users, which is definitely true.īut for some apps, the sandbox means they may not be allowed to implement some features (because the sandbox doesn’t allow everything). The sandboxĮvery app in the store-excluding some long-existing apps that pre-dated the rule changes-must be The App Store doesn’t offer paid upgrades, so developers have to reduce the cost for everyone-typically through a “launch week” promotional price, which is available to everyone. When you buy direct from a developer, most of them offer future major releases at a discount to existing customers. (You can usually get one, but try too often, and you won’t get any more.) No reduced-cost upgrades ![]() If youĭon’t like what you bought, tough-the official policy is no refunds. Some developers may offer a free “lite” version of their app, so you can see how it works, but such versions are typically feature-limited. The App Store has no official “try before you buy” solution. ![]()
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